Copy of About

With the belief of creating beautifully crafted clothing sans waste, found designer Rhyana McNab launching her eponymous label RHYANA in 2022. After completing her Master's in Design and Enterprise, where her studies intersected circular fashion and business, primarily focused on overproduction and consumption, saw an opportunity to put her proclivity for fashion into practice. Designed with a discerning eye and made as desired, RHYANA returns to a slow, thoughtful clothing practice. Crafting inimitable pieces readily accepted by modern individuals whose wardrobe is intimate and independent of trends.